TV Globo raises the alarm with Tadeu Schmidt after the Multishow award

TV Globo raises the alarm with Tadeu Schmidt after the Multishow award
Photo: Reproduction/Globo/Fabio Rocha

The presenter will lead another program next year


TV Globo has issued a kind of alert about the future prospects of journalist and presenter Tadeo Schmidt. According to sources from the channel’s contracts department, Tadeo Schmidt’s future outlook may not be good. Internally, they also evaluated an error on the part of the broadcaster himself: Marcos Mion would be the correct name to be included in the team of Multishow Award presenters, while Tadeo should have been responsible for presenting Criança Esperança instead of Mion.

However, according to the channel’s sources, radio executives did not expect the attraction to lead to a “fiasco” with the audience. The TV series “Todas as Flores” provided Multishow award programming with a good audience rating, which ended up falling and practically putting the broadcaster in a technical tie with RecordTV, which broadcasts the reality show A Fazenda 15.

The Almighty saw RecordTV approaching leadership closely. At 11:40 p.m., for example, TV Globo scored 8 points while RecordTV’s reality show scored 7.5 audience points. On the other hand, Fazenda ended up breaking the audience record with the attraction, which was also no longer able to reach good levels as it had in previous releases.

In any case – whether in Criança Esperança or in Prémio Multishow – the broadcaster was already intending to “warm up” the image of presenter Tadeu Schmidt for the next edition of Big Brother Brasil. But the casting ended up being the wrong attraction according to the channel’s sources. Part of the broadcaster also did not understand why Marcus Mione was not chosen for the award, since his contract with the broadcaster stipulates that Mione will be present in the coverage of major music events broadcast by the broadcaster in open or closed programmes.

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Also according to sources from the channel’s contracts department, the broadcaster feels fear for the future of Tadeo Schmidt and his career, which is why next year they will talk about the best way to reassign the broadcaster to the broadcaster, to prevent this situation from happening. The same happened with broadcaster Fernanda Gentile, and many other professionals who were displaced from their fields of interest and frustrated achievements, such as Thiago Lever, who felt the desire to leave the sports sector and move it to the heart of entertainment. To return to his old ways and sports-related jobs.

Another case is that of the presenter of É de Casa, Thiago Oliveira, who was excluded from presenting Esporte Especacular and directed to the entertainment center in the morning. Another case was broadcaster Andrea Beltrao, who left the leadership of Estúdio I – shown by GloboNews – to join the É de Casa team, alongside her colleague Thiago Oliveira.

Once the next edition of Big Brother Brasil concludes, TV Globo will capitalize on the broadcaster’s image and hand over control of a sports program during the upcoming Olympic Games to be held in Paris, France.

The initial idea of ​​the broadcaster was to leave a third program in the hands of the broadcaster in the second half of next year 2024. The format was already being designed and the provisional name is “Programa do Tadeu”, which will be a kind of Tal Show. . However, after the Multishow award, it is the broadcaster who knows best whether the popularity of the journalist after leaving Fantástico will be with him in other projects in the programming schedule, or whether he will be confused with the popularity of Big Brother itself.

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The truth is that Tadeo is an excellent professional and to this day he has left a hole in Fantastico, despite the excellent work done by his colleague Alex Escobar. His move from the heart of journalism to the heart of entertainment was not planned either. The choice had to be made immediately after it was announced that Thiago Laver would stop providing gravity.

For now, the broadcaster would have asked to stop “Programa do Tadeu”, and better evaluate the broadcaster’s performance in the next edition of Big Brother, which is still dividing opinions. Of course, Taddeo leaves the reality show directly to produce his new sporting attraction during the Olympics, but from then on, this will be a more sensitive point that Globo will evaluate, since this next edition of Big Brother Brasil may be Schmidt’s last . . But that’s a topic for another column.

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About the Author: Gillian Hall

"Award-winning zombie guru. Entrepreneur. Incurable tv aficionado. Web scholar. Coffee advocate. Total internet lover. Bacon expert."

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