TikTok has become an important medium for scholarly publishing

TikTok has become an important medium for scholarly publishing


Beyond traditional dances, TikTok has also become a platform to spark children’s interest in science.

With younger people spending a lot of time on the Chinese app, it is only natural that the platform will be used not only to share short meme videos – but increasingly to spread science culture.

As highlighted natureFor example, the UK Institute of Physics was looking for influencers to encourage British youth to study basic physics. The idea is to use the interaction of these content creators to dispel the notion that physics is “boring” or that it takes a genius to understand. All in the most comprehensive way possible, choosing influencers from the most different profiles.

And on TikTok in Brazil?

In Brazil, scientific publishing has also gained space on TikTok, including science videos that have gone viral on the social network.

It is the case of the creator Emerson Spindola, which has 2.5 million followers and already has more than 57 million likes. He takes advantage of the platform to explain in a fun way the biology of our bodies, explaining what happens when you drink a glass of water, how immunization through vaccines happens or where the feeling of craving comes from.

Another example is Professor Gabriel Cabralwhich uses TikTok to teach chemistry classes, teaching in an uncomplicated way what an unsaturated chain is, how the flotation process occurs or answering questions about covalent bonding.

For those who love astronomy, a good advice is to do so astronomical sheepIn short videos, he explains why planets rotate, what happens when they fall into a black hole, or what to expect from NASA’s new James Webb Space Telescope.

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♬ Dance – Pedro Sampaio & Mac Pederinho

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About the Author: Camelia Kirk

"Friendly zombie guru. Avid pop culture scholar. Freelance travel geek. Wannabe troublemaker. Coffee specialist."

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