Comprehensive benefits welfare Deliver a direct return on investment while increasing engagement, retention and productivity for teams across a wide range of businesses.
This analysis is part of the first annual study “Healthy return on investment”from gempas. The survey is based on a survey of more than 2,000 HR leaders who invest in workforce well-being in nine countries, including Brazil, the United States and the United Kingdom.
In November 2022, Gempas released the study (at the time called the Institutional Wellness Outlook), and made an important finding: “We are in a health crisis.” Company employees are under more stress than ever and are beginning to demand physical and emotional health resources from employers to take care of their health and quality of life.
now “Wellness ROI” This discovery takes it one step further. The new study finds that organizations can no longer separate their business performance from the well-being of their teams, because company performance and employees’ quality of life are directly linked.
According to the survey, companies that provide adequate support and resources to prioritize well-being collaborators Have a happier, more engaged, and more productive workforce. These companies measure a positive return on investment that directly contributes to their bottom line, demonstrating that holistic health benefits benefit employers and their employees.
ROI for wellness
Learn what ROI for Health has found globally:
- 90% of companies that measure health software outcomes see a positive return on investment.
- Companies measuring the impact of their wellness programs found them very important or critical to talent acquisition (78%), satisfaction (88%), and retention (79%).
- 85% of HR leaders believe health and wellness programs reduce the cost of attracting and retaining talent and increase team engagement.
- 85% of HR leaders see reduced sick leave and sick leave as a result of overall wellness benefits.
- 78% of HR leaders report that their wellness programs reduce healthcare costs.
Brazil cut
In Brazil, leaders HR More optimistic about the impacts and amounts of health programs on organizations’ outcomes C-level Subject Rate:
- 97% of Brazilian companies that measure the ROI of their wellness programs see positive results.
- Almost all C-level respondents advocate for employee welfare, with 97% appreciating these initiatives.
- 97% of HR leaders in the country say health and wellness programs are very important or critical to employee satisfaction.
- 89% say wellness benefits are important to talent acquisition and 86% say they are important to retaining them.
- C-levels are almost unanimous in seeing the impact of wellness benefits, with 99% saying they are important to employee satisfaction, 96% saying they are important to talent acquisition and 96% saying they are important to retaining them.
- 82% of companies see lower costs for health plans and 88% attribute a decrease in medical absenteeism to wellness programs.
- Level C also recognizes the potential of these initiatives, 90% of executives consider them a measure of cost savings and 85% say they are a competitive advantage.
Difficulty calculating return on investment
to Priscilla SequeiraLeader Gempas in BrazilThe results of the first edition of the “ROI of Well-Being” show that there is a consensus among HR leaders It is essential to prioritize employee welfare to ensure corporate performance. But, there are challenges.
“Many people still find it difficult to calculate return on investment. Companies need to understand that investments in health, quality of life and well-being are direct investments in business. In the face of the welfare crisis faced by the workforce, companies that have this perception will succeed in the long run and those that ignore this reality will inevitably be left behind,” Priscilla asserts.
For her, the study demonstrates the importance of well-being to the workforce and provides tools to measure its impact. “A key component as companies need to deal with rising costs and shifting priorities,” he says.
Renato Basso People’s Vice President gempasrecognizes that “companies that prioritize employee health and happiness allow them to be deeply involved in their activities and achieve better results.”
“We found that for most employees wellness is as important as salary, and we now have data to prove that when companies support their employees on their wellness journeys, they have more health and energy to dedicate to work and help companies thrive,” says Basu. He concludes, “By investing in corporate well-being, companies are able to attract and retain the best talent, which positively affects the success of the organization.”
Read more: Experience management will be an increasingly important business in 2023
Is the tendency to humanize?
From the point of view customer experienceThrough the study, the importance of humanization is transferred to a broader context. In this case, to humanize the management of its workforce, going beyond the realm of relationships and experiences between customers and businesses. It goes beyond customer service and also puts a human eye on team management, an essential part of the ecosystem of CX. Just as technology today has sought to humanize services, products, services, and experiences, humanity has also become part of the fundamental pillar of the customer experience: team management.
We’ve been through such tough times pandemic, which led to an increase in awareness of health care and well-being. It seems obvious, now, to see humanization driving the HR and C-levels agenda, however, if such studies are discussed today about the need to put the topic on the value generation agenda of organizations increasingly, it is because in the past, it did not The “successful” management model thinks of it as a way for a company to get good results – with rare exceptions.
Today, quite the opposite, all over the world, after a period of thinking a lot about models of productive work and evaluating well-being, we see that, yes, humanizing working relationships, team management and active subject listening is essential for companies to remain active, productive, healthy and profitable.
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